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Hiya vs Juice Plus+: Which Multivitamin Is Better for Kids?

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When choosing the right multivitamin for your kids, the “Hiya vs Juice Plus+” debate has some parents talking.

With so many options out there, it can be overwhelming to figure out which vitamin is truly the best for your toddlers and younger kinds.

In this blog post, we’ll compare Hiya vs Juice Plus+ side-by-side, so you can make the right call for your kids’ health.

juice plus vs hiya multivitamins

Hiya vs Juice Plus Comparison Table

Before we get into the specifics, here’s a high-level overview of how Hiya and Juice Plus+ compare.

Brand
Sweeteners
Grams of added sugars
Vegan
Non-GMO
Age Range
Testing
Price for Recommended Products
First Order Price
monk fruit + mannitol
0g
Yes
Yes
2 years+
3rd party tested
$30/month
$15
tapioca syrup + organic cane juice
2g
Yes
Yes
4 years+
NSF Certified
$82.50/month
$330

Product Range of Hiya and Juice Plus+

Hiya keeps it simple with their chewable vitamins. They have a multivitamin, probiotic, and melatonin-free bedtime chewable.

If you’ve read my full Hiya review, you already know how much my kids love them.

Hiya boxes lined up

Juice Plus+ has a wider variety of products. They’ve got capsules, chewables, shakes, and bars. They also have four different blends – the Fruit Blend, Vegetable Blend, Berry Blend, and Omega Blend (the Omega Blend is only available in the capsules).

While Juice Plus+ has a bigger product lineup, the capsules, shakes, and bars aren’t really geared toward kids, so for comparison’s sake, I tried a pack of the Juice Plus+ chewables.

juice plus displayed with vitamins

I ordered a pack of the Berry Blend chewables, thinking they’d be closest to Hiya. Spoiler alert, they weren’t – they are actually soft chew gummies, but I’ll get into the texture later.

In hindsight, I probably should’ve got the Fruit and Vegetable Blends, too, since those three (along with the Berry Blend) make up the “essentials” pack that Juice Plus+ recommends as part of a daily routine.

Hiya vs Juice Plus+ Sweeteners

Both Hiya and Juice Plus+ focus on providing a healthier alternative to traditional vitamins loaded with sugars.

Hiya opts for monk fruit extract and a touch of mannitol to add sweetness, while the Juice Plus+ chewables are sweetened with tapioca syrup and organic cane juice.

While cane juice is a natural sweetener and a better option than high fructose corn syrup or other artificial sweeteners found in a lot of other gummies, cane juice is still considered an added sugar.

So while Hiya can claim zero added sugars, the Juice Plus+ chewables have 2 grams of added sugars.

Hiya vs Juice Plus+ Serving Size

When it comes to serving size, Hiya takes the lead. With Hiya, you only need one vitamin a day – although my kids love them so much that they would happily eat more if I let them. 

Giving them the probiotic and the new bedtime chewable in addition to the regular multivitamin certainly makes their day!

With Juice Plus+, it’s a different story.

Juice Plus+ recommends kids take 2 fruits, 2 vegetables, and 2 berry chewables per day. That’s 6 gummies every day, which seems crazy to me.

Then, from 14 and up, they can start taking the regular dose of 4 fruits, 4 vegetables, and 4 selected berry Soft Chews per day. So I would have to take 12 a day!

hiya and juice plus vitamins up close
Hiya on the left; Juice Plus+ on the right

Sourcing & Manufacturing Process

Juice Plus+ has a very detailed manufacturing process because they really pride themselves on how fresh and nutrient-dense their fruits and vegetables are:

  • Sourced from small to midsize non-GMO family farms
  • Harvested at nutritional peak
  • Quick-frozen to lock in peak nutrition and freshness
  • Entire fruit is pulverized – peels, leaves, seeds, and all – because that’s where so many of the nutrients are
hiya next to juice plus

Hiya doesn’t go into as much detail as Juice Plus+ does about its process or where they source their ingredients.

However, they do ensure that everything is manufactured in a cGMP-compliant facility in the USA with best-in-class globally sourced non-GMO ingredients individually selected for optimal absorption.

Hiya vs Juice Plus+ Testing

Vitamins and supplements aren’t regulated by the FDA, which unfortunately means that vitamin companies can sometimes be misleading with what they put on their label.

But here’s where both Hiya and Juice Plus+ step up.

hiya vs juice plus

Hiya vitamins are 3rd party tested to make sure what’s on the label is what’s in the bottle, and Juice Plus+ has an NSF certification that tells you they’re meeting high standards for quality and safety.

Fruits and Vegetables in Hiya and Juice Plus+

Now, let’s get to what’s inside.

Hiya vitamins have a blend of 12 fruits and vegetables, and 15 essential vitamins. The fruits and veggies are:

  • Apple
  • Beet
  • Blueberry
  • Broccoli
  • Carrot
  • Green Cabbage
  • Kale
  • Parsley
  • Raspberry
  • Spinach
  • Strawberry
  • Tomato

The Juice Plus+ Essentials blends (Fruit, Vegetable, and Berry) together contain a whopping 30 different farm-fresh fruits and vegetables.

hiya vs juice plus side by side

Here is a breakdown of the fruits and veggies in each blend of chewables:

Fruits Blend
Vegetable Blend
Berry Blend
Apple
Broccoli
Raspberry
Peach
Parsley
Bilberry
Cranberry
Tomato
Blueberry
Orange
Carrot
Cranberry
Mango
Garlic
Pomegranate
Lemon peel
Beet
Concord Grape
Acerola cherry
Spinach
Black Currant
Pineapple
Cabbage
Blackberry
Prune
Lemon peel
Elderberry
Date
Rice bran
Artichoke
Beet
Kale
Cocoa

As far as fruit and vegetable composition, the Juice Plus+ Vegetable Blend is the closest thing to Hiya’s blend. If you’re thinking of picking just one, that may be your best bet.

Hiya vs Juice Plus+ Essential Vitamins

It’s great to know what fruits and veggies are in these products, but what about the vitamins? That’s what we’re after, right?

This is where Hiya really takes the cake for me. It packs 15 different essential vitamins:

  • Vitamin A
  • Vitamin C
  • Vitamin D
  • Vitamin E
  • Thiamin (B1)
  • Riboflavin
  • Folate (B9)
  • Vitamin B12
  • Biotin (B7)
  • Pantothenic Acid (B5)
  • Calcium
  • Iodine
  • Zinc
  • Selenium
  • Manganese
  • Vitamin K

The Fruits and Vegetables Blends of Juice Plus+ only list:

  • Vitamin A
  • Vitamin C
  • Vitamin E

(The Berry Blend alone only gets you Vitamins C and E.)

Juice Plus+ says their blends also may contain small amounts of iron, magnesium, and calcium, but not enough to measure or declare on the label.

juice plus nutrition facts

They also specify that in their manufacturing process, they add extra vitamins and other plant nutrients, like folate from lemon peel, but while the lemon peel is listed in their ingredients, the folate isn’t specified in the vitamins.

To add to the mystery, their website’s FAQs mention vitamin K in the essentials blend, yet it’s not listed anywhere on their label.

So, I’m not sure if they’re just not listing every single vitamin on their label or if they aren’t significant enough to do so.

But in any case, it’s a bit confusing, and the entire thing lacks transparency for me.

Vegan and Non-GMO

Both Hiya and Juice Plus+ are 100% vegan. The Juice Plus+ gummies use pectin, a plant-based alternative to gelatin found in so many other gummies.

They are also both non-GMO, gluten-free, and don’t use any high-fructose corn syrup.

Hiya vs Juice Plus+ Texture

Hiya’s multivitamin is a chewable, and the texture is comparable to Tums or SweeTarts. It dissolves as soon as you bite into it, so there’s no risk of choking, and nothing gets stuck in your kiddo’s teeth.

Juice Plus+ is a gummy – not a chewable. So, even though they’re labeled as a chewable, they’re really gummy vitamins.

inside of juice plus gummy

The texture of these is very gummy, so I wouldn’t be comfortable giving them to my toddlers. But these are meant for ages 4+, so perhaps it’s a non-issue if you’re shopping for older kids.

Either way, gummy vitamins come with all the junk required to make them gummy – Hiya doesn’t have any of that.

Hiya vs Juice Plus+ Price

Both companies have a subscription model.

The Hiya subscription is every 30 days.

hiya displayed with vitamins-2

It’s $30 a month, and they give you 50% off your first order. You get a slight discount if you’re buying for multiple kids:

  • $28 per kid for 2
  • $25 for 3
  • $24 for 4
  • $23 for 5

The Juice Plus+ subscription is every 4 months, so you get a whole bunch at once, but they also give you a one-time purchase option. 

juice plus package unopened

Their pricing is honestly not the easiest to understand, but let me try to break it down:

  • 1-time purchase (60 servings) of just one blend (Fruit, Vegetable, or Berry Blend): $30
  • Subscription of 2 essentials (Fruits and Vegetable Blends): $116 for kids, $224 for adults
  • Subscription of all 3 essentials (Fruits, Vegetables, and Berry Blends): no option for kids or adults, just $330 for 4 pouches of each blend.

Juice Plus+ also offers a program called Healthy Starts.

Here’s the deal: If you subscribe to the Juice Plus+ Essentials Fruit & Vegetable Blends as an adult (18 or above) you can send a free Juice Plus+ Essentials Fruit & Vegetable Blends to anyone between the ages of 4 and 25, and you just pay the shipping ($12 every 4 months). So you’re essentially getting a free kid order with every adult order.

hiya above juice plus with vitamins displayed

I guess if I wanted to sign both myself and my husband up for a subscription, I could get 2 kids for free, and then just pay extra for one kid which comes out to $141 a month to give my entire family of 5 Juice Plus+ Fruits and Vegetables, and then order the Berry Blend separate.

Not bad, but my kids aren’t all over 4 so this wouldn’t quite work for us yet.

Also, YES my brain hurts.

The bottom line is if you get all three essential blends of Juice Plus+ for your kids, Hiya vitamins are much cheaper per month. If you want to settle for just one, Juice Plus+ would save you a little bit of money.

Hiya vs Juice Plus+ Age Range

It’s really hard to beat Hiya in this category since you can give your kids Hiya starting at age 2. There are very few vitamins on the market that are made for kids that young.

Juice Plus+ is made for ages 4 and up. So if you have younger toddlers, Hiya is the better choice.

Frequently Asked Questions

Is Juice Plus as good as they say?

Juice Plus+ may not be as effective as it claims to be. Juice Plus+ supplements contain extracts from 30 fruits and vegetables and aim to help fill the gap between recommended and actual nutrient intake, however, their marketing may be a bit misleading and there is no evidence that they are any better than other generic multivitamins.

What are the disadvantages of Juice Plus?

Some disadvantages of Juice Plus+ are their misleading marketing, you may need additional essential nutrient supplements, and the chewable gummies have sugar.

Is Hiya worth the hype?

Hiya is worth the hype and 100% kid-approved. They are delicious chewable vitamins with zero added sugars, and I can be sure my kids are getting their essential daily vitamins.

Hiya packaging

Who are the main competitors of Juice Plus?

Juice Plus’ main competitors are Balance of Nature, Plexus, and Shaklee.

What is the Juice Plus lawsuit?

In the Juice Plus+ lawsuit, the company is being accused of breaking the rules related to automatic subscription renewals in California. 

In California, there’s a law that says when a subscription renews automatically, the terms of that renewal need to be easy to understand and not confusing. The lawsuit alleges that Juice Plus+ didn’t make these terms clear and straightforward.

Hiya Vitamins vs. Juice Plus – And the Winner Is…

When you compare Hiya vs Juice Plus+, it’s pretty clear that the winner is Hiya

hiya displayed with vitamins

Hiya is better in nearly every way, including age range, zero sugar, lots of essential vitamins, transparent marketing and packaging, and even price.

I’ll keep testing and comparing toddler vitamins, but for now, Hiya still holds the spot as the best vitamin for toddlers and kids.

Interested in more vitamin comparisons? Check out these articles:

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